About Ad Astra Advisory

We sat on your side
of the table. Then we built the playbook.

We ran the buying, picked the vendors, signed the POs. We know where the leakage hides because we paid for it once.

Now we assess it for other operators — across HR, IT, and supply chain. Independent, and no retainer.

Why We Built This

No operator can remain an expert in every category at once.

The pace of change is too fast. Costs shift. Contracts renew. Technology evolves. Regulations change. New solutions enter the market every day.

Meanwhile, your team has a business to run. The renewals, re-bids, benchmarks, and strategic evaluations that could create meaningful savings get pushed behind whatever is most urgent today.

That's where we come in. We run an independent assessment — sitting alongside your team, never replacing it. Like a physician performing a regular check-up, we periodically evaluate the health of your business, identify areas of opportunity, and connect you with the right people to act on them.

Your team runs the business. We help you see where it can run more efficiently. And because our model is funded by the providers we evaluate and connect you with, there is no cost to you.

A few years ago, this approach was unfamiliar. Today, forward-thinking operators are realizing it's one of the simplest decisions they can make: an independent assessment, better visibility, and a clear path forward — without adding overhead.

Parker Anger, Founder
Founder

I built Black Sheep first.
Then I built the playbook.

I ran Black Sheep Supply Co. — packaging, promo, apparel, displays for brands like Hall of Flowers, Khalifa Kush, F1 Las Vegas, the Vegas Golden Knights, Beverly Hills Hotel, and Aria. Hundreds of POs. Real factory relationships.

What I learned signing those checks: the leakage isn't in the line items operators negotiate. It's in the seams between HR, IT, and the buy side. Ad Astra is the practice I wished existed when I was on the inside.

Parker Anger Founder & Operator

Previously: Black Sheep Supply Co. — consumer-brand supply chain across cannabis, hospitality, sports, lifestyle.

22 Brands worked with via BSS
5 Verticals across consumer brands
$0 Upfront cost. Paid from savings.
What We Believe

Principles, not platitudes.

i.

Overlap is opportunity.

The gap between HR, IT, and supply chain isn't a problem to manage. It's where the biggest recoverable value lives. We built our model around it.

ii.

The receipts are the proof.

The playbook isn't theory. It's the receipts we paid on the buying side — vendor benchmarks, agency markups, factory-direct relationships, PEO admin fees. Actual numbers, not industry averages.

iii.

Show the math.

Every recommendation, every dollar, every vendor relationship — visible and verifiable. If we can't quantify it, we don't put it in the document.

iv.

Vendor-neutral by structure.

Our commission is disclosed on the contract and comparable across the bench — so every recommendation rides on fit, never on the fee. You see what we make before you sign.

What We Are — And Aren't

Advisory. Not officer.

We do some things well, and we're explicit about which.

We don't sign as officer, run payroll, approve invoices, or negotiate on behalf of the entity. Where you need those, we coordinate with your team or recommend operators we trust.

What we do: operator-grade depth across HR, IT, supply chain. For consumer brands who want margin back without a retainer.

FunctionAd Astra
HR & people-cost optimizationYes
IT & tech-stack rationalizationYes
Supply chain — packaging, promo, apparel, displaysYes
HR ↔ IT ↔ SC seam (the playbook)Yes
Tax preparation & return signingNo
Interim CFO / fractional officerNo
Legal representationNo
Hidden fees or undisclosed commissionsNever
Want to see what we'd find?

The discovery call is the answer.

The conversation is free. The findings might not be.

Get an Assessment